Section 5.3: Optimizing Google Shopping Campaigns

Guide to Google Shopping bidding (different types and uses)


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In this video, you’re going to learn about the different bidding strategies you can use for your Google Shopping campaigns.

You'll also learn the advantages and disadvantages of each strategy, and when you would use each one for your own campaigns.

Recommended lessons

🎥 How does Google Shopping Work? Full overview ➤ Watch here

🎥 Manual Bidding Optimizations for Google Shopping ➤ Watch here

🎥 Standard Shopping vs Smart Shopping ➤ Watch here

🎥 No Impressions and/or clicks ➤ Watch here

🎥 Not enough Sales ➤ Watch here

🎥 Ads too expensive (Not profitable) ➤ Watch here

🎥 How to set up Conversion Tracking with Google Analytics for Shopify and Google Ads ➤ Watch here

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Free Google Shopping Course

  • 42 tutorials
  • 4 hr 31 min 37 sec

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