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Hey Mr. Sam, I can't thank u enough for this great course, it's really amazing and I can't believe it's FREE!, I'm implementing everything that you've mentioned and I'll set up my first shopping campaign, I have a question and I'm kinda confused here if we're not adding any keywords, interests, or behaviors to target our audience, how are they gonna find our shopping ads? I see that u did not add any targeting options, so should the customer type exactly the product name in order for our ad to appear for him? I mean aren't there supposed to be specific keywords that we add for better targeting?
Hi Ghaith,
There are no keywords to target in Google Shopping campaigns. You'll have to optimize the product feed with the keywords you want to show up for.
Hi. I have been following these videos and have found them to be really helpful. At the end of this video it's doesn't actually say how to launch the campaign? What do I need to do to make the campaign live?
Thanks, Patrick.
Hi Patrick,
When you create a campaign on Google Ads, there is usually a “Save” button somewhere on the page. Your ad will then go into review and after it has been approved by Google it will automatically go live. If you want to pause it you can do so from the campaign dashboard on Google Ads.
hi, what do i do to make sure my checkout page for the item stays directly in google shopping, instead of going directly to my personal website
Hey NateZ,
Unfortunately, we can't help you with that technical issue. I suggest you contact your ecommerce store platform to find out what needs to be done to fix this issue.