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Free Google Shopping Course 2025

  • 34 tutorials
  • 3 hr 57 min
Section 1.6: Foundations of Google Shopping

Making your website compliant

What is Google shopping compliance and why is it important? 

Watch this video to save yourself from the intimidating and overwhelming process of solving Google Merchant Center errors and suspensions.

Get Your Google Compliance Template Pack Here!

Resources

🎥 Importance of Compliance (coming soon)

🎥 Contact Us Page (coming soon)

🎥 Returns & Refunds Page (coming soon)

🎥 Privacy Policy Page (coming soon)

🎥 Terms & Conditions Page (coming soon)

🎥 Shipping Policy Page (coming soon)

🎥 Product Pages (coming soon)

🎥 Secure Checkouts (coming soon)

🎥 Additional Requirements & Advice (coming soon)

Add Your Comments & Questions Below

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Emon talukdar
2 years ago

very very very good cource

Jo Vucic
Admin
2 years ago
Reply to  Emon talukdar

Thank you for the kind words Emon!

chlomo
chlomo
2 years ago

Me too!!

Ela Bruce
2 years ago
Reply to  chlomo

Hi Chlomo,

Please click on this link, it will take you directly to the download page: https://keycommerce.com/your-download/website-compliance-template-pack

Helal
2 years ago
Reply to  Ela Bruce

Thanks. This link is helpful.

Last edited 2 years ago by Helal
Elena
Elena
1 year ago
Reply to  Ela Bruce

this link does not work

Ela Bruce
1 year ago
Reply to  Elena

Good day Elena,

If you click on the button at the bottom of the page you will be directed to the correct download page. Here is the direct link to the downloads page section: https://keycommerce.com/google-mega-shopping-course-links/?lesson-1-6

Ela Bruce
2 years ago

Hi Martin,

I’m sorry that you’re having issues with the download. Try this link. It will take you to the download page: https://keycommerce.com/your-download/website-compliance-template-pack

Let me know if it works for you.

Ela Bruce
2 years ago

Hi Owen,

Please click on this link, it will take you directly to the download page: https://keycommerce.com/your-download/website-compliance-template-pack

Ela Bruce
2 years ago

Hi Srikumar,

Please click on this link, it will take you directly to the download page: https://keycommerce.com/your-download/website-compliance-template-pack

Shawon
Shawon
2 years ago
Reply to  Ela Bruce

Thanks for your direct download link @Ela Bruce

Ali Abidi
Ali Abidi
2 years ago

Hi Sam, You've done a fantastic job once again by providing the compliance template pack and nailing the topic.

Thank you very much for your efforts and such great work.

Ela Bruce
2 years ago
Reply to  Ali Abidi

Thank you for your kinds words 🙂

Anna
2 years ago

Hello and thank you for this wonderful course. I have a question regarding contact details. My website is a blog kind of website where I recently added an online shop. My issue is that I am constantly traveling (being a digital nomad) and although I am registered in my home country, I don't have a physical address there and I don't have a phone number that I can use. My phone numbers are also constantly changing according to my location at the time. What should I do? Is there a way to make it work? (Preferably cheap or free) If not, should I move forward with the google shopping or look for other solutions?

Last edited 2 years ago by Anna
Ela Bruce
2 years ago
Reply to  Anna

Hi Anna,

Google is quite strict when it comes to addresses for ecommerce businesses. Google doesn’t like PO boxes or virtual addresses, they want the real address of the business. For the phone number you may want to consider VOIP and link your mobile number to it, of course your would need to update it every time you change numbers.

Kyle
Kyle
2 years ago

Can your return policy, T&C's, etc. be on an FAQ page? Or, do they need separate pages?

Ela Bruce
2 years ago
Reply to  Kyle

Hi Kyle,

You need to have separate pages for all policies (Shipping, Refunds & Returns, Terms & Conditions, and Privacy policy), and they must be accessible from the footer.

Elizabeth
2 years ago

hi there, quick question regarding the business address. I am an online business only, I dont have a PO Box and I dont want to leave my home address. Any advice? and then phone number, I just have a mobile, dont particularly want to get spammed on either the contact us form or mobile, should I add a captcha?

Last edited 2 years ago by Elizabeth
Ela Bruce
2 years ago
Reply to  Elizabeth

Hi Elizabeth,

Google doesn’t approve of PO boxes or virtual addresses, they want the real address of the business. Regarding the captcha, it's fine to add one to your contact form.

hicham
hicham
2 years ago

Hi where can i find the check list please for product page

Ela Bruce
2 years ago
Reply to  hicham

Hi Hicham,

At the bottom of the page you can fill in the form to download the compliance pack, inside you'll also find the product page checklist.

Bikash Bormon
Bikash Bormon
2 years ago

I have downloaded the template but it's showing this type of file does not support it. What should I do now to open the template?

Ela Bruce
2 years ago
Reply to  Bikash Bormon

Hi Bikash,

The Compliance pack comes in folder Zip format which you need to extract onto your PC before using. Each document within the file is a Word doc. Let me know if this helps or if you are still having problems, and which files you are having issues with.

Krystal
Krystal
2 years ago

Hi, thanks for the great content! Does The product image has to have a white background?

Ela Bruce
2 years ago
Reply to  Krystal

Hi Krystal,

For product images, the best practice is to use a solid white or transparent background. These background colors ensure that your image works with a variety of design elements. Also, the image needs to show a clear view of the main product being sold.

Maheer
2 years ago
  1. Can we apply for new or for reactivation account from Pakistan? Or should we have to use USA ip?
  2. Google while reviewing usually see Terms of Service page, how we can find the best terms of service template?
  3. Does theme really matters in getting approval? if yes, which theme do you recommend of Shopify & WordPress? (For New Or For Reactivation)
Ela Bruce
2 years ago
Reply to  Maheer

Hi Maheer,

For the Terms and Service page, you can check out this video: How to create legal pages for ecommerce. I'm not sure about what you mean by the first question, but if you're talking about requesting a review, then yes, you can do that from Pakistan.

For the third question, no, it shouldn't matter. Both Shopify and WordPress have themes that work fine.

Maheer
2 years ago
Reply to  Ela Bruce

Can you please guide me, is it necessary to use LLC or UK Ltd or Any registered business number on policy pages?

Ela Bruce
2 years ago
Reply to  Maheer

Hi Maheer,

I don't think it is necessary to use your business registration number, but you do need to have your business details relevant for the country you're selling from, such as business name, address, contact details.

Frank
Frank
2 years ago

Amazing content. Thank you so much for all this valuable information and the provided templates.

Ela Bruce
2 years ago
Reply to  Frank

Hi Frank,

Thank you for the kind words, we're happy to hear that you're getting value from our content.

Muhammad Habib
Muhammad Habib
2 years ago

Sir! how can I download these videos from your website?

Ela Bruce
2 years ago
Reply to  Muhammad Habib

Good day Muhammad,

You can watch the video on YouTube and you can download then from there.

Ela Bruce
2 years ago

Hi Mathias,

Our apologies for the glitch. Please click on this link to get the download: https://keycommerce.com/compliance-template-pack

It will automatically download a zip folder which you need to extract on your PC.

Mathias
Mathias
2 years ago
Reply to  Ela Bruce

Thank you very much <3

Jordan
Jordan
2 years ago

Hello there,
I have a question please, I hope someone can help me.

If Google doesn't approve virtual address or PO Box, how can I get this part done if I want to use Google shopping ads?

Can I still get my store approved for Google shopping without having an actual address? I got my own virtual address from ipostal1, but now I see you are saying that Google won't approve it!

I would love to know the solution for this issue please.

Thank you so much for your time in advance.

Ela Bruce
2 years ago
Reply to  Jordan

Hi Jordan,

Unfortunately, Google does not allow virtual or PO Box addresses. If you need to use a PO Box it needs to be used together with a physical address. You can view the complete guidelines on the image below.
Address Guidelines

Ela Bruce
1 year ago

Hi Shakeel,

We have tested the links and they do work, the download starts immediately and downloads as a zip file that needs to be extracted.

Ela Bruce
1 year ago

Hi Meagan,

My apologies for the issue. Please click here: LINK
It will take you to the download section for this pack.

Ela Bruce
1 year ago

Hi Mich,

Is it the page or the template pack that you can't access?

asfand
asfand
1 year ago

yup love it

Denny Gallagher
1 year ago

Very impressed here with this course, very easy to follow, I've paid for a lot worse courses.
Looking forward to the rest of it.

Ela Bruce
1 year ago

Hi Michael,

I apologize for any issues you may have. Everything seems to be working fine on our side. Can you clear cache and try again?

shobair
shobair
1 year ago

Thank you, this course is very valuable
For someone who does not live in the US and is drop shipping to the US, is it possible to enter the supplier's warehouse address on the site instead of his own address? Does Google not understand?

Ela Bruce
1 year ago
Reply to  shobair

Hi Shobair,

Google wants an address that customers can send returns to. If your supplier is where returns are going to then it shouldn't be a problem. However, this has to match all your business details online. You can find more information on addresses at this link: https://support.google.com/business/answer/3038177?hl=en#zippy=%2Caddress

shobair
shobair
1 year ago
Reply to  Ela Bruce

Hi Ela thanks
Yes, my supplier is in the United States and has warehouses in China and the United States. I put my location address in my store and on Google Merchant Center, the address of my supplier's warehouse in the United States, and for now, Google has confirmed it, I'm afraid there will be a problem later. But the US number I entered belongs to me

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