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Hello, I'm doing dropshipping, and although I created a niche store, I would like to close this store and enter another niche using the same domain. Is it ok to run shopping ads to a different niche, using a different campaign, but under the same ad account and domain? Will the existing data affect the new campaign niche? Is it ok to have different niches in the same merchant account?
there's no reason you can't do that. Of course, existing conversion data in Google Ads might impact automatic bidding if the niche is too different, but when you launch campaign(s), you'll start getting new data that are “better suited” for your new niche.
Google Merchant Center is fine, you can have as many niches you want in there, and the data is historically tied to the Item ID attribute. As long as you have different Item IDs so Google sees the new products as really new products, you'll be fine.
I can't thank you enough for this! This is the most comprehensive Google Shopping course I can find on the internet! Plus it's free! I managed shopping ads in an agency but still learned so much from these videos!
Thank you for the feedback, we're thrilled that you found value in the course.
I've learned more from this free course than from some payed courses. The information given here is structured and clear. Even though I'm not an native english speaker, I understood everything.
Thank you very much!
Thank you for the feedback, we’re so happy that you found value in the course.
Informative and very helpful to untangle all of the to do's to get started with Google Shopping, Google Ads and linking it all together in a step by step process.
Super valuable and I am forever grateful! Super excited to see what kind of profit these changes will make for my very small and fairly new online business!
Thank you for your kind words Alicia, we wish you luck with your business.
Hi Sam and Keycommerce Team,
I can't thank you enough for delivering such valuable content on shopping ads and that too free of cost! I would highly recommend every PPC guys to watch out this course. I personally have learned great things from this course.
You guys are true stars!
Thank you for the kind words, we're glad you got value from our content.
Great course!! Thank you for all the detailed and easy-to-understand info! The only thing I felt was confusing was when you created the product groups. So for our first campaign, we should have a product group with all the products? Maybe more examples on how we can structure that
Really helpful course. I loved the content. Keep it up. Maybe make a new course on Conversion Rate Optimization?
Thank you for the suggestion; we'll definitely keep it in mind.
I did both Google shopping and product page mastery. I was at level 0 regarding Google shopping ads before but now I have enough clarity to launch the campaign. thank you for such a valuable course, I do not know how to pay you back but soon I am going to launch my brand and gonna send you my products.:)
Thank you for your kind words Ishaan. We wish you all the best in your business.