Section 3.4: How to Create Your Product Feed
Set up your product feed with direct uploads to Google Merchant Center
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In this video, you're going to learn how to set up your product feed in Google Merchant Center with direct uploads. If you have 10 products or fewer, then this is the quickest and easiest method to add your products and start running your Google Shopping campaigns.
Resources
💁 Helpful links
📄 Complete Guide to Google Shopping Product Title Optimization ➤ Click here
📄 Google Product Category ➤ Click here
Recommended lessons
🎥 How to set up Google Shopping Free Listings ➤ Watch here
🎥 How to claim & verify your website on Google Merchant Center ➤ Watch here
🎥 How to set up your Shipping and Returns settings on Google Merchant Center ➤ Watch here
🎥 Set up your product feed with Shopify App ➤ Watch here
🎥 Set up your product feed with Google Sheets ➤ Watch here
Free Google Shopping Course
- 41 tutorials
- 5 hr 31 min 26 sec
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Section 1: Foundations of Google Shopping
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Section 2: Google Merchant Center Setup
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Section 3: How to Create Your Product Feed
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Section 4: Creating Google Shopping Campaigns
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Section 5: Optimizing Google Shopping Campaigns
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Section 6: Fix Unsuccessful Campaign & Store
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Section 7: Bonus Lessons
What if your website is a market place?
Hi Saint Claire,
It depends on how you have the products set up, are they being pulled in via API from the sellers or you have them.
But there are not many differences between a single store and a market place in terms of the product feeds and GMC.
Hi there
I am confused to why you have to put the shipping details in when you sending them to the landing where all of that gets sorted out is this step needed
Hi Wyatt,
If you have the shipping settings set up already in Google Merchant Center, then it’s not necessary to put them in on the item level.
But you have to have shipping set up because Google sees the shipping settings and then crawls your website while going through the checkout process. If there’s a discrepancy, your products can get disapproved and/or your account might get suspended. Be sure to have up to date shipping details on the website and on Google Merchant Center.