Callouts (previously called: Callout extensions) are a great way to improve your copy and increase click-through rates from your search ads. You may have heard the term, but are you still
Google offers several tools within the ads account platform that make your campaigns more effective at driving clicks and getting results. One such tool is the Google Ads sitelinks. These
The more visually appealing an ad is on the search engine results page (SERP), the more likely potential customers will click on the link. In addition, consumers say that the
Tags are used on websites to send information to third parties such as Google. They collect data, track ads, and target your ad campaigns and other functions. It’s a snippet
There is a reason why more than 80% of global businesses trust Google Ads for pay-per-click (PPC) campaigns. It helps ecommerce stores reach potential customers and convert traffic into sales. Seasonal and
Starting an ecommerce business is daunting, but once everything is in place and you’re ready for Google Ads, which campaigns should you run? We examine the top three Google Ads
You’ll need to submit an ad copy when you run Google search campaigns. Part of the copy includes headlines and descriptions, the first thing potential visitors see on the search
A supplemental feed enriches your primary product feed with more data. It can’t be set up as a stand-alone feed and needs to run alongside a primary one. It will
Your ecommerce content can appear on multiple surfaces on the Google search engine results page (SERP). For example, it can appear on the main listings page, Google maps, and other
Since search engines results pages (SERP) are dynamic, there are several things you can do to give them a boost. Initially, it may seem laborious, but after a while, you’ll
