Schedule your FREE growth strategy session

If your website generates over $15k per month, let's chat. We'll discuss your goals and figure out how we can help your business get to its next stage of revenue and growth. (Others charge for this level of consultation.)

Fix your GMC Suspension

We’ve gotten Merchant Center suspensions lifted for our clients with a 100% success rate. We know what we’re doing here.

Client feedback

Mac Steer
Mac SteerSims Direct Owner
Read More
“Almost $4 million in revenue from basically nothing.”
Matt Childs
Matt ChildsWine Stash
Read More
“[They] helped us to more than 10x our conversions while decreasing the amount we're spending on Adwords almost every day.”
Ellen McCaleb
Ellen McCalebHeadwaters Studio
Read More
"My conversion rate went from like 1.83 to over 9%."
Pat Langley
Pat LangleyVaikobi
Read More
“We've been using them for just over a year now and we've had incredible success. We've grown our online business 145% and achieved a ROAS of 4.9. Fantastic return on investment!”
Kristabel
KristabelVerso
Read More
"Our ROI's went from 88% to 275%, which is huge."

Over 1.4 million views and growing fast on YouTube

We're proud to be helping thousands of ecommerce business owners by giving the most digestible, battle-tested advice to be found online about succeeding with Google Ads.

Be sure to follow our channel to stay in the loop.

Best eCommerce Email Marketing Tools & Resources

Every ecommerce store needs a solid Email marketing strategy.

Why?

Because it is easy money. Easy sales. You're already spending all this money on paid traffic. Sending your list emails costs you very little but can result in huge increases in sales. Think about it. When you run paid traffic you have to pay for these clicks, whether on Google, Facebook, or wherever you're advertising. With email marketing, all you need is the email address of your audience and some email software to automate the emails. Plus, if you're building your list properly, you likely already have some sort of connection or relationship with this potential customer. Generating more sales is much easier than from pure cold traffic.

I have never seen a successful store (7 figures in sales per month or more) that did not have an optimized email marketing strategy. 

Sam-with-computer

What is the benchmark you should aim for?

You should be aiming to generate 20-30% of your total sales from Email marketing. Does this happen overnight? No. It takes a lot of setting up the standard flows, optimizing and A/B testing. Just like with Google Ads, you want to be reviewing your metrics, making improvements and moving towards more profits with your Email marketing strategy.

Best Email Marketing Software: Klaviyo

Klaviyo is the number #1 Email marketing software for ecommerce store owners. Hands down. They're the “Shopify for Email Marketing”. They're name stands out more than any other in the sea of  Email marketing Apps (for ecommerce).

They make their software easy to use but also super powerful for optimizing and customizing your flows to generate more sales for your online store.

Some awesome features they provide include:

  • Abandoned cart flows
  • Post-purchase follow up emails
  • Sync email lists to
  • Facebook custom audiences
  • Segmentation based on a variety of ecommerce related factors
  • Optimization tools such as multivariate testing
  • Personalized product recommendations

Check out Klaviyo here: https://keycommerce.com/Klaviyo

Best Paid Course on Email Marketing for Ecommerce: Smart Email Marketing 2.0 by Ezra Firestone

The most comprehensive, easy-to-follow course with ready-to-insert templates for your ecommerce store. I have recommended this course to countless clients and students and have seen millions of dollars in sales made from the strategies Ezra teaches here in Smart Email Marketing 2.0. Every single ecommerce store owner needs to have these basic flows set up for their store, and Ezra takes you through creating each one.

What's great about this course is that he also uses his own brand Boom by Cindy Joseph as a case study and example. The emails for this 7 figure brand have generated millions of dollars in consistent revenue for this store and Ezra takes you into his Klaviyo account to show you exactly how he does it.

Check out Smart Email Marketing 2.0 here: https://keycommerce.com/smart-email-marketing

Best Opt-in Email software for Ecommerce: OptinMonster

OptinMonster is a fantastic Ecom email collection tool for exit intent, slide-in CTA, lightbox popups, and everything in between. While Optinmonster has a mountain of features to supercharge your email collection for your ecommerce store, it is on the pricier side. If you're looking for something more affordable (but with fewer features), check out Privvy, which also does the trick.

Check out Optinmonster here: https://keycommerce.com/optinmonster

Best Affordable Opt-in Email software for Ecommerce: Privy

Privy is an all-in-one platform for ecommerce stores looking for an Email marketing tool. You can use it to capture new emails and launch email campaigns and promotions to those leads and customers. By combining all your email marketing into one software, you can save a bunch of money and keep your setup nice and simple.

Many of my ecommerce clients opt for Privy over using Klaviyo because of its affordability and simplicity.

Check out Privy here: https://keycommerce.com/Privy

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
page
post

'How To Write Successful
Google Ads'

Google Ad Ebook Cover
    We are committed to protecting your privacy, as described in our Privacy policy.

    Subscribe to Our Newsletter and Don't Miss Anything Important!

    Thank you for your interest in our newsletters. We will send you only the most important news and updates. No spam, we promise.

    We are committed to protecting your privacy, as described in our Privacy policy.

    What’s your goal today?

    1. Hire us to grow your ecommerce store

    We’ve generated millions for our clients, using the methods we’ve developed over years with a singular focus on Google Ads for ecommerce. To discover how we can help grow your business:

    Claim your FREE website strategy session with one of our renowned experts.

    2. Learn & develop your ecommerce skills

    Watch our highly regarded YouTube channel, followed by over 23,000 store owners and ecommerce learners from around the world.

    You can also subscribe to our weekly email newsletter to get real-world tested growth and optimization strategies, as well as notifications on anything you may need to know as an ecommerce store owner.

    Browse our blog, written and structured to be the best resource in the world for anyone starting and growing their online store. It includes strategy guides, setup instructions, checklists, and tools.

    Explore our KeyCompendium, which is a comprehensive wiki of digital marketing terms. Many readers have commented on the usefulness of this content.

    3. Join our team

    If you want to join our team—or discover why our team members love working with KeyCommerce—then see our “Careers” page.

    4. Contact us

    We help ecommerce store owners around the world, so get in touch!